6-Month Coaching Program Buying · Plateaued · Turning Around 1-on-1 + Skool Community

Buy, Fix, or Grow a Business — With a Coach Who's Done It.

Guesswork is what kills businesses: not knowing what to do, not knowing when to do it, and having no one to ask. The Small Business Accelerator gives you a proven flight plan, the right move at the right time, and two private calls a month straight to Josh and Franklin.

12 private 1-on-1 calls · 30 lessons · 104 tools · lifetime access
Coached directly by Josh Chumley and Franklin Santagate — operators who have built, scaled, and turned around real companies. Not theorists.
Where Are You Right Now?

Three Ways Owners Come to Us. One Flight Plan.

Different starting points, same enemy: guesswork. Find yourself below.

You're buying a business

Around 10,000 baby boomers retire every day, and millions of profitable businesses are changing hands. Buying beats starting from zero — if you buy the right one, the right way.

You'll get: Pre-Flight due diligence, valuation sanity, and a clean transition so you take the controls with confidence.

You've hit a plateau

Revenue is flat, you're the bottleneck, and the days are full. What got you here won't get you further — and you're too close to it to see the fix.

You'll get: sharper pricing and positioning, systems that scale, and a team that owns outcomes instead of asking you.

You're in a turnaround

Margins are slipping, cash is tight, morale is thin. You need clear eyes, hard calls, and someone who has actually done this before.

You'll get: stabilized cash and margins, the broken things cut, and a rebuild plan run off your real numbers.

What's at Stake

Two-Thirds of Businesses Don't Survive a Decade.

Almost none of them died from a bad idea. They died from guesswork — no plan, no sense of what comes next, and no one in the cockpit who had flown it before.

So owners learn the hard way: guessing on pricing and cash, doing the right thing at the wrong time, wearing every hat, and hoping their effort is landing where it counts. You don't need more hustle. You need a plan, the right sequence, and two operators who have already flown it.

You're not sure what to do first — or next
Pricing, cash, and margins feel like guesswork
No system for finding and closing customers
You're doing everything yourself with no playbook
Every decision feels high-stakes and lonely
You're busy but not sure it's moving the needle

"You don't have a hustle problem. You have a flight-plan problem — and no one in the cockpit with you."

The Small Business Accelerator
The Flight Plan

Three Phases. One Clear Path to Growth.

The Accelerator follows the arc every growing business has to fly — establish, build, and scale. Whether you're buying, breaking a plateau, or turning one around, each phase pairs coaching with the lessons and tools to actually move.

Phase 01 · Establish

Get the Foundation Right

Clarity on your numbers, pricing, and offer, with the essentials in place. Whether you're just starting or resetting to grow, you build from a plan — not a guess.

Phase 02 · Build

Build Momentum

A real system to find and close customers, clean operations, and repeatable processes — so growth comes from a method, not luck.

Phase 03 · Scale

Scale With Confidence

Manage cash and margins, decide from your numbers, and grow past founder-only — building something that lasts.

What's Inside

Coaching, Lessons, Tools & Community — All in One Place.

Everything lives inside your private SBA Skool classroom. Work at your pace, get answers between calls, and never build alone.

  • 2 private 1-on-1 coaching calls / month with Josh or Franklin
  • Voxer chat support & accountability between calls
  • 30 on-demand video lessons across every phase
  • 104 practical guides, templates & tools
  • "Pre-Flight" transition guidance for launching or buying
  • Group live-call recordings in your feed
  • Private Skool community of owners on the same climb
  • Lifetime access to all training, tools & community
12
private 1-on-1 coaching calls over 6 months
30
on-demand video lessons
104
guides & tools you can use right away
Honest Fit Check

Who the Accelerator Is — and Isn't — Built For.

This is for you if…

  • You're starting, buying, scaling, or turning around a business
  • You're a solo founder or leading a small or mid-size team
  • You want a proven flight plan, not trial and error
  • You value a personal coach in your corner
  • You'll do the work between sessions

This is not for you if…

  • You're looking for a magic pill or passive shortcut
  • You want to watch videos and never implement
  • You're not willing to look honestly at your numbers
  • You just want an idea validated, not to build
  • You're not ready to invest in doing it right
Who's Leading It

Coaching From Operators Who've Done It.

Every 1-on-1 call is with Josh Chumley or Franklin Santagate — the founders of XCL and operators who have started, scaled, led, and turned around real companies. Not junior coaches, not recycled theory.

Josh Chumley

Co-Founder & President, XCL

Josh has run a $30M P&L, led teams of 400+, and driven millions in revenue and fundraising. With a decade-plus in both for-profit and nonprofit leadership, he helps owners turn vision into aligned teams, clean execution, and real growth.

Franklin Santagate

Co-Founder, XCL

Franklin builds the systems that make growth stick. He's launched departments from scratch that set records — known for "building the plane mid-air" — turning chaos into process, accountability, and structure a business can scale on.

Proof

Hear It From an Owner Who's Done the Work.

★★★★★

"Josh and Franklin are the best. Their insights helped me move from feeling overwhelmed to having a focused, strategic plan, giving me the clarity and accountability to confidently grow my business. I couldn't more highly recommend them!"

Andrea Rogers
CEO/Co-Owner, Tints Polish
★★★★★

"Franklin and Josh build unique strategy tailored to your business and its desired outcomes. Empowering people with resources and applicable insight on how to execute is the key to breakthrough — XCL Group makes that happen!"

Ryan Knauss
President, Trelevate Inc.
★★★★★

"Franklin combines strategic thinking, clear storytelling, and a collaborative approach. He brings structure to complex ideas, aligns teams around a shared vision, and is the kind of teammate every organization benefits from."

Tim Guenther
Founder & CEO, Clickstop Inc.
A Once-in-a-Generation Window

Buy a Business Instead of Starting From Zero?

  • 10,000 baby boomers retire every single day
  • 2.3–3M businesses — about $10T in assets — change hands this decade
  • ~78% of them are already profitable
  • "Pre-Flight" readies you: due diligence, valuation & a clean transition
Book a Call
A new owner reviewing the business
How It Works

Getting Started Is Simple.

No long application. No hard sell. Just a conversation about where your business is and what it needs next.

01

Book a free call

Thirty minutes with Josh or Franklin. We'll find the real constraint on your growth.

02

Get your flight plan

A clear, sequenced plan for the next six months — built around your numbers, not a template.

03

Fly it with a coach

Two calls a month, Voxer access between them, and 104 tools to execute. You never fly it alone.

Choose Your Path

Pick the Level of Support That Fits Where You Are.

Every path includes lifetime access to the SBA training and Skool community.

Only 10 seats · Starting now
SBA Pre-Flight
2-Month Transition Program
$2,997 upfront
or 2 payments of $1,499 — 2nd due start of next month
  • 2× 30-min 1-on-1 calls / month (Josh or Franklin)
  • Voxer chat support & accountability
  • Lifetime: Pre-Flight video training
  • Lifetime: 10 comprehensive launch tools
Book a Call
Most Popular
Small Business Accelerator
6-Month Program
$7,000 upfront
or 2 payments of $3,500 — 2nd due start of next month
  • 2× 30-min 1-on-1 calls / month (Josh or Franklin)
  • Voxer chat support & accountability
  • SBA group live call recordings
  • "Pre-Flight" transition-phase guidance
  • Lifetime: full SBA video course + Pre-Flight
  • Lifetime: SBA Skool community
Book a Call
Coach Intensive & Business Strategy
6-Month Premium Program
$9,900 upfront
or 2 payments of $4,950 — 2nd due start of next month
  • 60-min 1-on-1 calls / month (Josh and/or Franklin)
  • Tailored business strategy plan
  • Tailored marketing recommendations
  • Voxer chat support & accountability
  • SBA group call recordings + Pre-Flight program
  • Lifetime: full SBA course, 104 tools & Skool
Book a Call

Not sure which fits? Book a call and we'll point you to the right path.

🛡️ The "Do the Work" Guarantee. Follow the plan and execute it, and at your first-year check-in call we guarantee at least double-digit margin growth — or we send you back $3,000.
Questions

Before You Book.

How does the coaching actually work?

You get two private 1-on-1 calls each month with Josh or Franklin (30 min on the Accelerator, 60 min on the Coach Intensive), plus Voxer chat support for questions and accountability in between. The video course and 104 tools are self-paced inside Skool.

Who is this for?

Small and mid-size business owners and entrepreneurs at any stage — whether you're launching, buying a business (the "Pre-Flight" transition), scaling an established company, or working through a turnaround. Solo founders and owners with a team both fit.

What's the difference between the three packages?

Pre-Flight (2 months, $2,997) is the on-ramp for launching. The Accelerator (6 months, $7,000) is the full program. The Coach Intensive (6 months, $9,900) adds 60-minute calls, a tailored business strategy plan, and tailored marketing recommendations.

How long do I keep access?

The coaching runs for the program term, but you keep lifetime access to the SBA video training, the 104 tools, and the Skool community — so you can revisit it as your business grows.

What's the investment? Can I split it?

Pre-Flight is $2,997, the Accelerator is $7,000, and the Coach Intensive is $9,900. You can pay in full, or split into two payments — the first upfront and the second at the start of the following month.

What results can I expect?

Revenue growth, a market analysis that pinpoints your best products, pricing, and differentiators, stronger operating systems, and leadership development — all rolled into a final strategic plan so you're measuring what matters and growing at a pace that's both sustainable and scalable. Real results require doing the work, which is exactly what your coach and the "Do the Work" guarantee hold you to.

Free Guide

Buying a Business? Get the Pre-Flight Due-Diligence Checklist.

Before you sign anything, run the business through this. The exact financial, operational, brand, legal, and transition checks that separate a great acquisition from an expensive mistake — pulled straight from the SBA Pre-Flight toolkit. Free.

  • The 5-part due-diligence review every buyer needs
  • The red flags that should make you walk away
  • The documents & templates to request before you buy

Get the free checklist

Tell us where you are and we'll send the Pre-Flight Checklist right away.

No spam. Unsubscribe anytime.

Build It on a Plan — or Learn It the Hard Way.

The next year of your business is happening either way. You can spend it guessing, or spend it with a proven flight plan, real coaching, and a room of owners in your corner. Choose your path and get building.

Book a Free Call
Only 10 seats · 1-on-1 coaching + lifetime training & community